UI (User Interface) is mainly responsible for the design of the interface of the buttons, blocks, etc., mainly considering “how the product is presented”, user convenience and the aesthetics of the entire design as the starting point for the design, according to the concept and structure of the UX design, including the entire website product colors, fonts, font sizes, mainly based on the framework given by the PM or UX designer to design the web page or the App interface. App interface according to the structure given by PM or UX designers, and is the aesthetic engineer of the product.
The difference between UI designers and web designers, general web designers in addition to designing the visual presentation of the web page, but also requires that you must know the front-end version of the cut, you need to have the front-end programming language HTML + CSS and even JS capabilities; and UI designers pay more attention to the user flow and user experience details, the output of the web page is more inclined to the functionality of the web page, and pay attention to the user flow.
UX (User Experience)
UX (User Experience) is mainly concerned with designing and optimizing the user experience according to the user's habits, with the main consideration being the “feeling of using the product”, i.e. user interface design. Drilling on how to properly arrange the content planning of the entire website page, for example, where the Call to Action button should be placed, which blocks of content should appear on the website first, etc..
UX design generally includes User Research and Scenario Analysis. Generally speaking, companies with resources will analyze the habits and behaviors of potential TAs through user history tracking, questionnaires and actual interviews, or internal database analysis, etc., and then refine the design to create the “best” user experience.
UI (User Interface)
The Project Kickoff introduces the team to the client’s project, its goals, objectives, and the set of tasks to be accomplished.
Outputs include.
Know Your Customer
Introduction to the project
Goals and expectations
Job details and specifics
Discovering qualitative and quantitative data is an important stage in creating valuable data-driven decisions.
Outputs include
Competitor Research
Design solution analysis
Usability testing
Scope determination
This creative brainstorming process outlined the core ideas and decisions that would then govern the project.
Outputs included:
User personality survey
Customer Flow Survey
User Stories
User Flow
Here, project ideas are test-driven and their work behavior is evaluated.
Outputs include
Wireframes
Prototypes
Mock-Up
This phase integrates all validated ideas into a practical design that meets all user needs and business objectives.
Outputs include.
Sketching
Visual Design
User Interface
Animation design
Once the design has been refined and approved, this phase ensures that the refined and organized design components are handed over to the development team.
Outputs include:
User Interface Kit/Documentation
Design Review
Coding
A final check and refinement ensures high-end results that cover all the missing points and differentiate your brand.
Outputs include
Improvements based on user behavior
Customer feedback
Product content enhancement
- Attract more traffic to your products
- Provides a more User-Friendly Interface
- Make Viewers More Likely to Explore Your Products
- Provide a better visual experience for your products.
- Make it easier for you to develop your products
- Let you know what your customers want
- Set a clear goal for your product.
- Create a functional requirements framework for your product.